THE POTENCY OF CAMEL AS A TOOL FOR ENGAGING THE HEALTH OF BANKS IN NIGERIA

CHAPTER ONE INTRODUCTION Background To The Study Over the years, there is no doubt saying, Nigeria banking industry has undergone various phases of reforms both in structure, policies, rules and regulations with the objective of achieving sound banking system and financial system stability. The regulatory and the supervisory policy framework are aimed at achieving prudential … Read more

THE ROLE OF PUBLIC RELATIONS IN GENDER CONFLICT RESOLUTION IN NIGERIAN ORGANISATION

TABLE OF CONTENTS Title page i Approval page ii Certification iii Dedication iv Acknowledgements v Table of contents vi Abstract vii CHAPTER ONE: INTRODUCTION 1.1Background of the Study 1 1.2 Statement of the Problem 4 1.3 Objectives of the Study 4 1.4 Significance of the Study 5 1.5 Scope of the Study 5 1.6 Research … Read more

AN ASSESSMENT OF THE AVAILABILITY OF REQUISITE RESOURCES FOR EFFECTIVE TEACHING AND LEARNING OF ACCOUNTING IN SENIOR SECONDARY

CHAPTER ONE INTRODUCTION 1.1 Background to the Study Accounting is one of the vocational subjects offered at the senior secondary education level in Nigeria. Asaolu (2002) defined financial accounting as the process of recording, classifying, selecting, measuring, interpreting, summarizing and reporting financial data of an organization to the users for objective assessment and decision making.  … Read more

CELEBRITY ENDORSEMENT AND CONSUMER PURCHASE INTENTION OF AIRTEL CUSTOMERS

ABSTRACT   Celebrities are the personalities that are well known in public either because of their credibility or of their attractiveness or both of these. To leverage this, advertisers use celebrities in their advertisement to increase the effectiveness and heighten the credibility of commercials. The effectiveness of celebrities under any endorsement arrangement would depend on … Read more

IMPACT OF EMPLOYEE TRANING AND DEVELOPMENT PROGRAMME IN THE OPERATION OF NEW GENERATION BANKS ( A CASE STUDY OF GUARANTY TRUST BANK PLC)

CHAPTER ONE INTRODUCTION 1.1.    BACKGROUND OF THE STUDY Changes in technology, especially information technology, generate knowledge spreading up at tremendous speed, as well as its quick obsolence. In the period between 1900 and 1950, the amount of human knowledge doubled, and since then it has doubled ever 5 to 8 years. Knowledge is becoming obsolete … Read more

BRANDING STRATEGY FOR EFFECTIVE AGRICULTURAL MARKETING IN NIGERIA

BRANDING STRATEGY FOR EFFECTIVE AGRICULTURAL MARKETING IN NIGERIA ABSTRACT Branding strategies have become an accepted part of marketing activity and it is the norm for manufactured and processed food products to be offered to consumers as branded products. However, as any vigilant consumer would have noticed, there is still a wide range of agricultural products … Read more

MANAGING INTELLECTUAL CAPITAL FOR COMPETITIVE ADVANTAGE IN SELECTED BREWING FIRMS IN SOUTH EAST NIGERIA

CHAPTER ONE INTRODUCTION  Background of the Study The commencement of the Industrial Revolution is linked to a number of innovations, beginning in the second half of the 18th century. By the 1830s the following gains had been made in important technologies: textile, steam power, iron making, machine tools, chemicals, cement, gas lighting, glass making, paper … Read more

INFLUENCE OF REWARDS ON WORKERS PERFORMANCE: A STUDY OF CENTRAL BANK OF NIGERIA, ABUJA

CHAPTER ONE INTRODUCTION As a result of the powerful force of technology, which is driving the world towards a converging commonality, we have seen various changes in the world’s economic expansion. One of the changes that brings the most challenge not only to the   international firm but also the domestic one is the emergence of … Read more

INFLUENCE OF ORGANISATIONAL BEHAVIOUR ON THE MANAGEMENT OF EMPLOYEES IN SELECTED COMMERCIAL BANKS IN SOUTH EAST, NIGERIA

CHAPTER ONE INTRODUCTION 1.1 Background to the study In all the areas of organisational behaviour, the handling and management of emotions seem more neglected. This is needed for organisations to survive otherwise personal tensions and conflicts may result. People experience great difficulties in copying with fierce even outrageous impulses. The Dutch historian Huizinga (1924) writes … Read more

INFLATION AND UNEMPLOYMENT IN A DEVELOPING COUNTRY: NIGERIA EXPERIENCE

ABSTRACT The purpose of this project is to enlighten people and all the students of Management Department on Inflation and unemployment in a developing country: Nigeria Experience. In order to carry out an indept study of the subject matter, the author reviewed the records kept in view of inflation and unemployment. This project is divided … Read more

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